Practice analyzing your fundraising effectiveness by completing these 3 steps in your FastFund environment:
- Set a Benchmark: Navigate to Lists > Appeals. Open a recent event or mailing. Ensure there is a dollar figure in the Goal Amount field and a number in the # Contacted field. Click SAVE.
- Log an Event Cost: From the Appeals list, click the Magnifying Glass icon next to the same appeal you just edited. Click New + to add a mock expense for “Printing” for $500. Click Add.
- Run a Performance Report: Navigate to Reports > Campaign Summary. Select the Campaign that houses your appeal and click GENERATE REPORT. Review the PDF output to see how the system calculates the gross revenue, subtracts your $500 printing expense, and displays the Net Amount Raised.